Hello everyone,
This is Igor from LikePay.
Let’s get right into it: when working on Webflow website projects, have you ever wondered what exactly to include in your client proposals? Or what format increases your chances of getting the project approved?
In the early days of my web design career, I struggled a lot with these questions.
In the end, whether you win a project or not often comes down to how persuasive you are. And your proposal is the best way to show that persuasiveness. After all, the client decides to hire you based on what they see in your proposal.
But don’t worry—today, I’m here to solve that problem!
I’m going to share a Webflow project proposal template that is sure to help you land more jobs. Click the link below to access the Notion template page and duplicate it for your use.
For detailed instructions on how to use the template, keep reading this article.
By using this template, you'll be able to propose your work to clients in a clear, organized manner—which significantly increases your chances of actually getting hired.
About the Proposal Template
This proposal template is designed to help you present your website project plan to clients.
The template is created in Notion, so you’ll need a Notion account to duplicate it. Notion is free and very useful—in fact, our company uses it daily for managing all kinds of information. We highly recommend giving it a try!
The template is divided into the following main sections:
- Project Objective
- Pages to Be Created
- Pricing & Deliverables
- Payment Method
You’ll fill out this template based on the results of your client interviews. It also works well as a guide during those interviews. By following the template, you can naturally collect the necessary information to complete your proposal. For tips on client interviews, see the related article.
Let’s go over each section.
Project Objective
This section explains what the client wants to achieve through the website project.
Examples include:
- Strengthening recruitment efforts
- Improving the company image with a professional-looking site
- Attracting more customers
Clearly defining the project objective from the beginning helps prevent misunderstandings during the project.
Pages to Be Created
This section lists the specific pages to be built.
You can also include any necessary features or content for each page here.
Identifying which pages are needed to meet the project goals helps ensure better outcomes and accurate time estimates.

Pricing & Deliverables
Here, you outline the production fee and delivery method.
By stating the production cost upfront, you can also define additional costs if the client requests more work later.
Make sure to clarify the delivery method here as well. If this is left vague, it may cause confusion or anxiety for the client when the project ends. Avoid misunderstandings by stating everything clearly from the start.
For more on delivery options using Webflow, see the linked article.
How to Use the Proposal Template
- First, duplicate the template
Open the Notion template and click “Duplicate.” - Fill in your project details
Use the information from your client interviews to complete the template.
(Remove any placeholder examples and replace them with project-specific content.) - Customize as needed
Add or remove sections depending on your project’s scope. - Add your signature and date
Once completed, add your signature and the date at the end. - Share the proposal with your client
To share, click on "Share" in the upper right corner; select read permission from all users who know the link on the Web.

Final Thoughts
Getting better at proposals doesn’t just help you land more projects—it also makes your communication during the project smoother.
I hope this template helps you in your client work and contributes to your growth as a web creator!
Good luck, and see you in the next article!