the problem
Launching a new product is a race against time. A slow, inflexible website at the start is an anchor that drags you down while competitors pull ahead.
Slow and Expensive
Classic website development takes 3-6 months and consumes the budget that could be spent on marketing and acquiring your first users. Not only developing a website, but also updating it (for example, adding a single button) can take weeks and require an unjustifiable budget.
Loss of Agility and Speed
Every marketing hypothesis—from changing a headline to creating a new promo page—becomes a task for developers and takes weeks. As a result, you miss market opportunities.
Slow Loading Speeds
Slow websites frustrate early users, kill conversion rates, and hurt your search engine rankings.
Difficult to Maintain
The website quickly becomes outdated, and its maintenance and updates only get more expensive and complicated over time.