Hello everyone!
This is Igor from LikePay Academy.
Today, I want to talk about the types of clients that no-code web creators should avoid.
When you're just starting out, it's common to try and take on any project you can get. However, some clients clearly present problems from the beginning.
In fact, some beginners have such negative experiences with bad clients that they end up quitting freelancing or side hustles altogether. So, based on my experience, I’d like to share some red flags and types of clients you should steer clear of.
There are many reasons to avoid certain clients, but let’s focus on the most common patterns.
Clients Who Don’t Pay
Let’s start with this one.
If the client doesn’t pay, the conversation ends there. You have to ask yourself: can this kind of company even be trusted?
Of course, completely non-paying clients are rare, so don’t worry too much. But what I mean by "not paying" also includes those who refuse to pay a fair price for the value you provide.
For example, some clients might say, "You can use this project for your portfolio, so give me a discount," or they might say, "This is too expensive for the work involved."
Clients who don’t respect the value of your skills and time often end up being overly critical of your work. It’s better not to engage with them at all.
From my experience, the more you lower your rate out of kindness for budget-tight clients, the more complaints you get later. It might be psychological, but clients who try too hard to cut costs usually bring more trouble. Don’t hesitate to turn them down.
Clients Without Clear Goals
Some clients can’t even answer the basic question: "What do you want your website to achieve?"
Of course, some may lack web or marketing knowledge and can’t give a clear answer. In such cases, they should probably learn more before ordering a website.
If the client hasn’t defined their goals, it becomes extremely difficult for you to deliver a product that meets their expectations. You might end up facing repeated complaints, revisions, and a lot of wasted time.
For clients without clear goals, you have two options: either decline the project or offer initial consulting to help them define their objectives.
Clients Who Can’t Communicate
This is often the most exhausting type.
Unlike the previous two types, poor communication itself is very hard to fix. If you can’t even have a smooth conversation, it’s going to be rough.
When replies are too slow, it delays requirement checks and feedback, which in turn delays delivery and payment. That creates a very stressful situation for freelancers.
Avoid clients who can’t communicate properly.
Clients Who Can’t Decide
This is another common issue.
Since clients aren’t experts, it's usually up to the creator to make proposals. But if the client doesn't give feedback or make decisions, progress becomes painfully slow.
There can be many reasons for this—maybe they’re indecisive or maybe they can’t communicate well. But the result is the same: your time is wasted.
Better to steer clear of these clients too.
In Conclusion
In the web production industry, time is your most valuable resource. So, clients who waste your time should be avoided.
To recap, avoid clients who:
- Don’t pay fair rates
- Don’t have clear goals
- Can’t communicate
- Are slow to make decisions
You don't need to accept every project that comes your way.
There are plenty of great clients out there. By carefully selecting your projects, you can build a happy and successful career as a no-code web creator.
If you want to learn how to attract great clients, I recommend checking out this article.
See you in the next post!